Mari D. González, MA

Owner and Founder 

I have always enjoyed studying and helping others understand the complexities and dynamics of diverse group communication and interactions. Intercultural interactions call for growth and development because they make us see things outside our made-up box or cultural programming.

My graduate school research focused on US Latinos. I studied their ethnic identity, acculturation, and linguistic preferences in relation to their digital media use. For my thesis, I conducted a comparative study of website localization and internationalization by multinational corporations. This led me to consulting on Hispanic Online Marketing and teaching graduate and undergraduate courses on global marketing and social media.

I had to return to my initial passion which is cross cultural analysis and conducting intercultural training to help staff and managers improve their communication skills. I am a Certified IDI Qualified Administrator. This allows me to assess where individuals are and to coach them along their intercultural development.