Home » hispanic marketing » Univision Network No. 1 last week

Univision Network No. 1 last week

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 306 other followers

Recently Tweeted

copyright notice

© Mari D. González and Ixmati Communications, 2008-2013. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Mari D. González and Ixmati Communications with appropriate and specific direction to the original content.

Archives

Mari D. González

Does Univision, the largest U.S. Spanish-language TV network, understand that the largest Latino/Hispanic segment -young and bilingual- want relevance and quality in media?

The emerging young Latinos/Hispanics have been complaining about the lack of quality of programming at Spanish-language TV networks and that the English-language networks neither represents them nor includes them.

With the news that Univision has taken the No. 1 spot on viewership not only among Latinos/Hispanics but across the board, perhaps Univision is finally listening to this powerful market subgroup.

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 306 other followers

%d bloggers like this: